In response to Teams' announcement, Slack deepened in-product integration with Google services. Microsoft has since added this functionality. ZDNet reported that the companies were not competing for the same audience, as Teams, at the time, did not let members outside the subscription join the platform, and small businesses and freelancers would have been unlikely to switch. Though Slack is used by 28 companies in the Fortune 100, The Verge wrote executives will question paying for the service if Teams provides a similar function in their company's existing Office 365 subscription at no added cost. Slack ran a full-page advertisement in the New York Times acknowledging the competing service. After the departure of Lu later that year, Microsoft announced Teams to the public as a direct competitor to Slack on November 2, 2016. Qi Lu, EVP of Applications and Services, was leading the push to purchase Slack. On March 4, 2016, news broke that Microsoft had considered bidding $8 billion for Slack, but that Bill Gates was against the purchase, stating that the firm should instead focus on improving Skype for Business. It was created during an internal hackathon at the company headquarters, and is currently led by Brian MacDonald, Corporate Vice President at Microsoft. Microsoft announced Teams at an event in New York, and launched the service worldwide on March 14, 2017.
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